CISOs Don’t Care About Your Funny Sales Pitch

Don’t bother trying to craft a potentially clever, funny and adorable email that you hope will tickle a security practitioner; it’s simply not going to work. When it comes to security pitches, practitioners just want the facts. While humor is appreciated, a cold email pitch is not the time to showcase your creative writing skills.

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As always, the show is hosted by me, David Spark (@dspark), founder, Spark Media Solutions  and Mike Johnson, CISO, Lyft. Our guest this week is Jeremiah Grossman (@jeremiahg), CEO, Bit Discovery.


 

On this week’s CISO/Security Vendor Relationship podcast, You’ll discover that InfoSec truism and:

  • 10-second security tip (do you have these security controls in place?).
  • The correct pronunciation of CISO (and whether anyone cares).
  • Consumers and activists issuing lawsuits in the name of GDPR and why that’s a good thing for the future of GDPR.
  • The increasing cost of breaches.
  • A new method to get a security practitioner’s time (Is the idea so crazy it will work? Or do we just need more crazy ideas?).
  • How a security vendor helped me this week.

Share your feedback by joining the conversation on LinkedIn.

The written content for this podcast was first published on Security Boulevard.

David Spark
David Spark is the founder of CISO Series where he produces and co-hosts many of the shows. Spark is a veteran tech journalist having appeared in dozens of media outlets for almost three decades.